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Gistgreat Ideas - Bookshelf


The entrepreneur's information sourcebook, charting the path to small business success
245 pages
The entrepreneur's information sourcebook, charting the path to small business success

Portfolio, 2004. 226p. ISBN 1-59184-056-2. $26.95. For those thinking about starting a business, Kawasaki's GIST's (Great Ideas for Starting Things), ...

Guy Kawasaki - The Art of the Start

- What does it take to turn ideas into action What are the elements of a perfect pitch How do you win the war for talent How do you establish a brand without bucks These are some of the issues everyone faces when starting or revitalizing any... Great Ideas for Starting Things. The Art of the Start will give you the essential steps to launch great products, services, and companies. Kawasaki provides readers with GIST. It also shows managers how to unleash entrepreneurial thinking at established companies, helping them foster the pluck and creativity that their businesses need to stay ahead of the pack. whether you are dreaming of starting the next Microsoft or a not-for-profit that....

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7 great books for entrepreneurs that 800 CEO read | Online Project ...

Guerrilla Marketing is the entrepreneur’s marketing bible — and the book every small-business owner should have on his or her shelf. The Monk and the Riddle. A Virtual CEO reveals how to blaze a path of professional and personal success by playing the game by your own rules.

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